If you have been reading up about Search Engine Optimization, then you have likely come across news articles about how to find out the best way to get your Newsweek magazine ranked high in the search engines. Chances are, you may even be a copywriter who wants to know how to incorporate some keywords into his writing so that he can attract more readers. But, do you know what the real secrets to high ranking are? Are there any real proven strategies for surprising the search engines and getting your news magazine listed on the first page of Google, Yahoo, MSN and other search engines like MSN Pulse or AllTheWeb.
While there are plenty of strategies and tricks out there for getting Newsweek ranking for your website, none of them are as simple as what they sound. It’s not as simple as adding one keyword in a paragraph and watching the search engine robots to crawl your site like crazy. Yes, this might work to some extent, but it is very unlikely to keep your site listed high in the search results pages. Most of the best strategies involve long tail keywords that most internet users aren’t going to use when searching for news. But, if you use the right ones, you can create a buzz around your website and make people interested enough to read more about your business and the products and services that you offer.
It might be possible to come up with a good keyword list to use to increase the likelihood of being ranked high in the search results pages, but it still doesn’t guarantee a spot in the top ten. To make sure that you rank high, you are going to have to build your business and your marketing campaign around long-tail keywords that people are actually going to be typing into their browsers to find the information that they need. If you spend hours doing keyword research, you may find some information that surprises you. For example, did you know that there are two million press releases that are published every month?
You may also find that you are buried amongst thousands of stories about different problems or issues that are in the news. The best way to ensure that you get noticed in the search engine results pages is to find a news aggregator that will help you to syndicate your news and get the real word out about your business. With Newsweek, you can submit news to them by using their web feeds, which will automatically place it in the newsfeeds of many other websites. This is one of the easiest ways to use the power of Newsweek to get more traffic to your website.
Another way to rank well is to post links to your website on other websites, and on your own site. The more links you have out there pointing to your website, the higher your page will rank. But, this comes with a lot of responsibility. It’s a great idea to learn about search engine optimization, so that you know how to post links with minimal risk.
But, news is just one part of the story. When you are using news as one of the ways to rank well, you also need to pay close attention to your other efforts to increase traffic and make sales. If you want to really be successful in the online world, you have to think about all of the elements that go into making money online. Search engine rankings may be the first thing that people notice about you, but you have to have a good web page to create a lasting impression.